According to a report from Counterpoint research, iPhone 12 became the world’s best-selling 5G smartphone, two weeks after its launch.
The data gathered from Counterpoint research showed that the new handset had accounted for 16% of all 5G smartphones sold in October 2020.
The higher-end iPhone 12 Pro was the second-best seller – with 8% of the market share for that month.
Combined, these two smartphones captured a quarter of the total 5G smartphone market during this period.
Samsung Galaxy Note 20 Ultra 5G claimed the third position, which managed 4% of sales. It was followed by two Huawei smartphones – the Nova 7 5G and P40 5G.
Between January and October 2020 period, the iPhone 12 claimed the 7th position of all 5G smartphones sold. This is a big achievement, considering the new iPhone series was available for only two weeks in October.
Reasons For The Impressive Performance of iPhone 12
So many reasons have been attributed to the impressive performance of the iPhone 12’s – including larger pent-up demand for the 5G upgrade, especially within the iOS base.
The iPhone 12 also has wider market coverage than most other 5G models, which have a regional presence. It is available in more than 140 countries.
The inclusion of mmWave support for the US models has also increased market penetration for this 5G standard – from 5% in September to 12% in October. Also, China and Japan also showed strong initial demand for the iPhone 12 series.
Finally, according to the reports, going forward, the demand for the iPhone 12 series is likely to remain strong through Q4 2020, especially during the festive season in December.
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